I work with early-stage teams at two levels: as a long-term team member helping build the company from within, or as an external partner brought in to solve a specific communications, marketing or growth challenge.
I am looking to join a startup or pre-seed team working in AI, Web3 or new financial infrastructure — including stablecoins, payments and digital assets. The right opportunity would allow me to work closely with the founders as an early team member, taking ownership of marketing and product growth from the beginning.
I am particularly interested in companies that have strong technology or a clear market insight but still need to define: how the product enters the market · how its value is explained · how early users are acquired · how trust is built · how growth becomes repeatable.
My experience spans media relations, content, community, affiliate and KOL partnerships, business development and AI-enabled operations. I am most useful where these disciplines need to work together rather than operate as separate functions.
I am not looking to inherit a mature marketing machine. I want to help build one — from the first narrative and launch plan to the partnerships, workflows and operating systems that support the next stage of growth.
For founders and teams that need an experienced external partner to clarify the market opportunity, sharpen the story and determine where limited resources should be invested.
Go-to-market strategy. Define the audience, market entry priorities, positioning, launch sequence and growth channels.
Content and storytelling. Turn the product, company direction and user value into a clear narrative and an actionable editorial plan.
PR and reputation. Develop media strategy, launch communications, founder positioning, crisis preparation and public-response frameworks.
Affiliate and partnership growth. Identify high-potential partners, design collaboration models, improve partner performance and build lifecycle-management systems.
For focused consultations, reviews and decision support.
For ongoing strategic support, regular working sessions and active involvement in priority projects.
For longer-term collaboration across multiple business priorities.
For companies that need more than advice but are not ready to build a large internal marketing department. This engagement combines embedded marketing support with the design of AI-enabled workflows that increase the capacity of the internal team.
The objective is to build a practical marketing function around the company's real priorities — not to add isolated campaigns or disconnected tools.
Marketing direction and planning. Business priorities translated into a focused marketing roadmap, operating rhythm and measurable objectives.
Go-to-market and campaign execution. Support for launches, content, media, partnerships, community activation and acquisition initiatives.
Team workflows and playbooks. Clear responsibilities, decision processes, editorial systems, partner-management frameworks and reusable operating standards.
AI-enabled operations. Identification and implementation of AI workflows for monitoring, research, content operations, creator campaigns, business development and reporting.
Capability transfer. Documentation, training and systems designed so that the internal team can continue operating and improving the function.
Designed for a defined build, launch or transformation period.
For companies seeking an embedded partner across several stages of growth.
The team already has execution capacity but needs clearer direction, stronger judgement or specialist support around a specific challenge.
The company needs help building the marketing function itself — including its strategy, execution model, internal workflows and AI operating layer.